Retail: The key growth drivers

Changes in demographics: India has the lowest median age of 24 as compared to developed countries like USA, UK, Japan etc. The composition of the Indian population is shifting towards the age group of 20-49 i.e. the working population with purchasing power. Approximately 60% of the Indian population is below 30 years of age. Thus, India has the largest ‘young’ population in terms of sheer size and this young segment is the major driver of consumption as they have the ability (disposable income) and willingness to spend.

Rising income levels: 

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Changes in consumer needs, attitudes and behaviour: 

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Increased credit friendliness: 
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Increasing awareness of Indian consumers:  
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Retail management

Retail management is the sale by seller in small quantities to customer not for resale 
I prefer to understand "Retail Management" as:

The process of bringing the ultimate user to the main producer, through

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Choosing retail store location

Where you choose to locate your retail business will have a major impact on everything your shop does. The difference between selecting the wrong location and the right site could be the difference between business failure and success.

Before choosing a retail store location, define how you see your business, both now and in the future.

·         What do your customers look like?

·         Can you visualize your building?

·         Do you know what you want to sell and what you want your business to be known for?

·         Have you determined how much retail space, storage area, or the size of the office you need?

Without the answers to these basic questions, it will be hard to find the perfect location for generating the maximum amount of profit for your retail store.

Type of Goods

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